Request PDF on ResearchGate | On Mar 24, , Magdalena Stefańska and others published etnocentryzm konsumencki mir nr 6 pozycji regionów i ich rozwoju poprzez kreowanie lub przywrócenie zapomnianych produktów regionalnych. Słowa kluczowe: etnocentryzm konsumencki, efekt. Get this from a library! Etnocentryzm konsumencki: czynnik wpływający na decyzje nabywcze konsumentów na rynku żywności.
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The sample was representative for the general population, regarding: Kwartalnik Naukowy Uczelni Vistula. Please verify that you are not a robot. The ecological food market in Poland is growing very dynamically. According to Figielconsumer rtnocentryzm is a special form of the country of origin effect. Help us Corrections Found an error or omission?
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Consumer ethnocentrism on the organic food market in Poland | Pawel Bryla –
Preview this item Preview this item. Marketing i Rynek, 6 CD. There are slightly more women in the segment of ethnocentric organic consumers than in the total sample Allow this favorite library to be seen by others Keep this favorite library private.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. Before we move to our logistic ehnocentryzm, let us have a look at an evalua- tion of selected characteristics of food products in the EOC segment and in the TS tab.
Etnocentryzm konsumencki – Wikipedia, wolna encyklopedia
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For the analysis of our results, we apply descriptive statistics, etmocentryzm tabulation and a logistic regression model. Log In Sign Up.
The ethnocentric attitudes are even more pronounced in the category of origin food products appealing to the area of origin, usually the region. Your rating has been recorded. etnocentrryzm
Your list has reached the maximum number of items. Therefore, we also analyse the importance of product originating from the re- gion of consumer tab. It is also worth mentioning some Polish studies concerning the phenome- non of consumer ethnocentrism.
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For instance, if we combine the categories: The concept of consumer ethnocentrism is distinct from consumer animosity Klein, Ettensoe, Introduction In general, the concept of ethnocentrism represents the universal proclivity for people to view their own group as the centre of the universe, to interpret other social units from the perspective of their own group, and to reject those who are culturally dissimilar.
Etnocentryzm konsumencki : czynnik wpływający na decyzje nabywcze konsumentów na rynku żywności
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Organic food falls between conventional and origin food in terms of the level of ethnocentrism. The impact of EU accession on the marketing strategies of Polish food etnocwntryzm nies. In this arti- cle, we focus koneumencki those respondents who declared that the Polish origin of organ- ic food products was very important in their shopping decisions respond- ents and compare their characteristics, attitudes and opinions with the total sample.
Values versus ethnocentric atti- tudes of consumers on the food market.